Marketing Made Easy for Entrepreneurs and Small Businesses

When you need to produce a high quality video for your business, you know that you can't do it on your own. Putting up a video with bad audio quality that you filmed on your phone will make your company seem amateurish at best. You need a New York video production company that's capable of providing you with beautiful results and a video that actually gets the job done. You aren't just...

Are you in the real estate business? If so, then you are always looking for better ways to market properties --- and make sure that messages gets to the right people. If you really want to engage with your audience -- or provide a great complement to Social Media marketing, you will find that real estate video marketing can be a huge benefit. Here are a few ways that you can use this type of...

Here’s an interesting case study produced by ReelSEO.com : Press Release With Video Gets 55.4% More Views Than One Without. Video News Releases, also known as VNR’s, are generating more hits online than traditional text-releases.

Unless you have a public relations agency in NYC, getting a good grasp on your public relations and really understanding how to manage it properly can be very confusing. However, it is something that you simply can't ignore. If you aren't working on your public relations and ensuring your business is viewed in a positive light, you could be asking for trouble. This is particularly true in...

Although seemingly synonymous in appearance, public relations and advertising are two different animals. While the literal definition of advertising is: “the act or practice of calling public attention to one’s product, service, need, etc.” it shouldn’t be misconstrued with public relations, which just happens to be an entirely different beast.

With advertising you...

What do you get when you take a charming nine year old, an adorable mutt, a cast of highly talented grammar school students, and stir them into a whimsical stage production – Annie. Jr. the musical, of course!

One of my first projects as a public relations specialist was to take on a gig that required the challenging task of making grammar school...

You have a higher chance of getting struck by lightning than you do of contracting the deadly virus. Nevertheless, it is inevitable to overlook the fact that this virus, which originated from West Africa, is a highly contagious disease – it is at least to the media!

Here are some lessons we can take away from the virus: